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Creativity in business – nice or necessity

Being a creative thinker gives a person many advantages over his or her colleagues. Allowing the passing on of that creative thinking to the rest of the business however, creates an advantage over its [the business] competitors – sometimes enough to give it an edge.

The culture within a business concerned with creativity needs to be very open. It is no longer the domain of those upper managers.

To clarify: Empowering your employees by giving them opportunities to be creative, or going further by creating expectations and training on it, does not make them decision makers. You shouldn’t panic as a manager if your workforce is paying attention to things you’re confident wont work. As a manager you’re there to ensure they don’t go off too far.

Someone with the right talents or training will have a valuable set of skills to use when working on an idea.

Give your people the power to negotiate its acceptance, by you the manager and the rest of the workforce.

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